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The Aesthetic Report
The perfect podcast for skin care professionals who want to learn more about how to make it in the industry, hear from industry leaders, get one-on-one interviews from your favorite skin care brand creators with the latest dish of news in the industry, and so much more! With a new topic every episode, this podcast has it all for skin care pros who want to go skin deep!
The Aesthetic Report
Opening A Business (Part 1) with Lauren Farmer & Elizabeth Brasher
The question of whether to open a solo practice is one most skin care professionals will ask themselves at some point in their career, but it can be a complex and seemingly daunting process. This week, Lauren and Elizabeth get into the nitty gritty of what it takes to start a business and keep it open, including warning signs to watch out for when finding a space, how to ensure long term success via your service menu, and who opening a business is -- and isn't -- for.
In this episode, Elizabeth and Lauren discuss...
[2:33] The roots of Lauren's spa, Blush N Beauty Spa.
[6:50] The real costs of opening a business, including preparation, menu pricing, and avoiding unnecessary debt.
[15:36] Curating your service menu.
[23:53] Reasons not to open a spa business.
[30:02] The technical side, including licensing, permits, and laws and regulations.
SEGMENTS
[02:33] Topic Discussion
[35:49] Product Reviews
[39:40] Game
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Additional Links:
Follow Lauren Farmer: @blush_n_beauty_spa_
Follow Elizabeth Brasher: @theskingal
